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March Book of the Month

Monday, March 14th, 2011

The Social Animal: The Hidden Sources of Love, Character, and Achievement
By David Brooks
Random House
(March 2011)

With his latest book, New York Times columnist David Brooks explores the building blocks of human flourishing in a multilayered, profoundly illuminating work grounded in everyday life.

This is the story of how success happens. It is told through the lives of one composite American couple, Harold and Erica—how they grow, push forward, are pulled back, fail, and succeed. Distilling a vast array of information into these two vividly realized characters, Brooks illustrates a fundamental new understanding of human nature. A scientific revolution has occurred—we have learned more about the human brain in the last thirty years than we had in the previous three thousand. The unconscious mind, it turns out, is most of the mind—not a dark, vestigial place but a creative and enchanted one, where most of the brain’s work gets done. This is the realm of emotions, intuitions, biases, longings, genetic predispositions, personality traits, and social norms: the realm where character is formed and where our most important life decisions are made. The natural habitat of The Social Animal.

AEI